Thursday, March 11, 2010

Bat Lite-1966


Nothing intrinsically odd about this. Fairly clever marketing, in fact--miniature bat-signals! At three for five bucks, you and your friends can be scaring your sisters in the bathroom and flashing coded bat-messages until the D batteries go dead!

What got my attention, however, was the company that no doubt raked in moolah for these unofficial tie-ins! GRAYSON Productions! A wholly owned subsidiary of Wayne Enterprises, perhaps? Looks like the boy wonder decided to exploit the whole bat craze while the exploiting was good! Holy cash-ins, Caped Crusader!

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