Monday, May 29, 2006
Another Letter From DC
Awhile back, I ran a piece on the form letters DC Comics sent fans in response to letters sent to their comics back in the sixties. More recently, I ran a letter I received from DC inviting me to join a new fan club. Well, today I ran across this forgotten missive from DC’s advertising department received in 1993. You know, sometimes it seems like DC was writing me more than I was writing them!
This time, they wanted me to take a survey. Apparently they wanted me to take it so badly that they were willing to pay me to do so! The letter contained one crisp new dollar bill (and no, it didn’t have Perry White’s face on it) as an enticement to return the survey. This was followed by the suggestion that it be used to go toward buying my next comic book.
The really bizarre part of this is that the back of the stationary contains this marvelous cheerleader move by seven of the most well-known superheroes with Wonder Woman clearly meant to be holding up the DC logo…but it’s on the other side! Was the letter printed on the wrong side? Was the illustration meant to be a lighter, background thing? What’s the deal? Oh, and who did the artwork? Wonder Woman and Robin almost look like friend Michael Netzer. Mike? Oh, and why the John Stewart Green Lantern, I wonder? Just sneaking in a little diversity?
Anyway, I did return the survey but they appear to have ignored anything and everything I said as I have spent the last 13 years since then buying less and less current DC books and, more recently, paying less and less attention to them altogether. I just never thought that would happen but I guess the lesson learned is that nothing lasts forever. I used the dollar to buy a large candy bar and split it with my wife.